Print Advertising with ABANA
Target a Diverse Community of Blacksmiths, Metal Artists, and Fabricators
The Anvil’s Ring is North America’s most prestigious blacksmith art magazine. This full-color publication presents your advertising along side interviews with leading figures in the craft, articles about innovative smiths to watch, international events, community news, and more! Our magazines are published 4 times a year and enjoy a high pass-through readership rate, so your advertising reaches even more readers.

Hammer’s Blow is our ‘How-To’ publication, specializing in step-by-step instruction, book reviews, and indispensable tips and tricks for blacksmiths of all levels. This black-and-white magazine is also published 4 times a year and is hole-punched for easy storage and reference. You can expect this magazine to be in the shop for a long time!
Together, both journals deliver your message 8 times a year to the blacksmithing and metal arts community, comprised of professionals, artists, and hobbyists. Our print and digital audiences offer a highly targeted audience for your products and services. Here are a few highlights:
- Over 85% of our members share their magazines with at least one other person.
- Over half of our audience has a household income of $100,000 or more.
- 73% of survey respondents have purchased from one of our advertisers.
To discuss the ad options that may be right for you, email the office.
Ready to place an ad?
Use the fillable advertising form to make your selections, then email it to our office. (We will send a payment link to pay by debit or credit card.)
Or download the printable form, fill it out, and mail it to our office with a check or money order.


